Sway Markets suspends operations as Liquid Brokers acquires the firm, while Sway Funded continues normal activities.
Sway Markets suspends operations as Liquid Brokers acquires the firm, while Sway Funded continues normal activities.
Sway Markets unexpectedly suspends operations and erased its online presence. The firm has removed its website, wiped its social media accounts, and modified its X (formerly Twitter) profile to display “sold.” However, its proprietary trading firm subsidiary, Sway Funded, continues to operate without disruption.
The sudden exit of Sway Markets from the market was revealed on February 7. While not a dominant brand, Sway Markets has been behind Sway Funded since March 2024, a prop trading firm that has expanded significantly in recent months through multiple acquisitions.
Among these were Karma Prop Trader, My Flash Funding, and ETF Funding, all of which had been struggling, mainly due to liquidity challenges. Reports indicate that Liquid Brokers has acquired Sway Markets, a newly launched brokerage firm under the Pulse Markets Pty Ltd license. The Trusted Prop reported that Liquid Brokers would receive Sway Markets’ clients.
However, details about the new entity remain limited. The Liquid Brokers website states that the firm is not a product issuer of over-the-counter (OTC) derivatives and caters exclusively to wholesale clients. It operates under the financial services license (AFSL 220383) issued to Pulse Markets Pty Ltd in Australia. Despite the closure of its parent broker, Sway Funded has remained strong in the proprietary trading industry.
The company made headlines in August 2024 when it acquired Karma Prop Trader, taking over its client base and ongoing trading challenges. A Discord user, Bunny, shared on Sway Funded’s server that he received an email confirming Sway Funded’s acquisition of Karma Prop Trader. Similarly, in July 2024, Sway Funded agreed with My Flash Funding, which had been experiencing platform-related difficulties. Sway Funded took over all My Flash Funding clients as part of the deal, while the brand pivoted towards an educational role.
The prop trading sector saw another significant development earlier this month when FTMO announced its acquisition of OANDA. The move signals continued consolidation in the trading industry, with firms seeking to strengthen their market positions through strategic acquisitions.
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