MyFundedFX rebrands to SeacrestFunded, expanding brokerage services with a new CFD platform licensed in South Africa.
MyFundedFX rebrands to SeacrestFunded, expanding brokerage services with a new CFD platform licensed in South Africa.
MyFundedFX has officially rebranded to SeacrestFunded, marking a significant shift in its operations. The company’s website, myfundedfx.com, now redirects users to funded.seacrestmarkets.io, aligning with the new branding strategy. Alongside the rebranding, the firm has expanded its services by launching a contracts-for-difference (CFD) brokerage under Seacrest Markets.
This new venture is domiciled and licensed in South Africa and operates under the website seacrestmarkets.io. Establishing a licensed brokerage business signifies SeacrestFunded’s ambition to solidify its presence in the financial markets while offering traders a wider range of services.
The firm announced a key policy change regarding U.S.-based clients during the transition. SeacrestFunded will no longer onboard new customers from the United States, citing long-term strategic considerations. However, existing U.S. clients will retain full access to their accounts and services without disruption.
CEO Matthew Leech announced the changes to the community on Discord. “He assured traders that the rebranding would not impact their accounts, payouts, or daily trading activities. He emphasized that the company remains committed to maintaining the same level of service and reliability that customers have come to expect.”
According to Leech, the transformation will primarily affect the company’s name, logo, and branding elements, unfolding gradually over the coming days. Regarding the restriction on new U.S. clients, Leech expressed regret over the decision but maintained that it was necessary to ensure the stability and growth of the firm’s operations. “He reassured current U.S.-based traders that their services would remain unaffected and that the company continues to value their support. The rebranding and expansion efforts highlight SeacrestFunded’s ongoing evolution in the proprietary trading space.”
By integrating a licensed brokerage under the same umbrella, the firm positions itself for greater regulatory compliance and market reach. The decision to halt new U.S. sign-ups suggests a strategic pivot that may allow the company to focus on more favorable regulatory environments while broadening its international footprint.
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