Axi expands sponsorship by naming Manchester City and England national team defender John Stones as their new Global Brand Ambassador. This collaboration follows a string of sports sponsorships by Axi throughout 2023, including renewing its sponsorship with Manchester City and establishing partnerships with Girona FC and Esporte Clube Bahia.
John Stones has been a critical player for Manchester City since 2016, having made over 200 appearances and contributing to the club’s capture of 13 trophies. This includes the historic treble in the 2022/23 season. Stones has built a reputation as one of football’s top defenders and has evolved into a versatile player, successfully transitioning from a center-back to a midfield role.
Axi Expands Sponsorship with John Stones
His influence on and off the pitch makes him a fitting choice as Axis Brand Ambassador. Stones expressed his excitement about the partnership, noting the shared pursuit of excellence between himself and Axi. “I’m delighted to join Axi as their Official Global Brand Ambassador. Moreover, Axi has had a long and successful partnership with Man City, helping us celebrate our achievements on the pitch. Axi is focused on giving their customers the edge, and I strive for that competitive edge every time I play, so this partnership is a perfect match for me,” Stones said. The partnership is a strategic move by Axi to deepen its presence in the UK market, which holds significant potential for the company.
Axi’s Head of Brand and Sponsorship, Hannah Hill, praised the collaboration, emphasizing that bringing on such a prominent figure as John Stones would help elevate the brand’s visibility. “Welcoming such a prominent figure as our Brand Ambassador presents an incredible opportunity for us to take our brand to even greater heights,” Hill said, underscoring the company’s ambition to empower its clients to uncover their competitive edge. Lastly, with this partnership, Axi continues successfully expanding into the sports industry, leveraging its affiliations with top football clubs and athletes.
Also, Stay Updated With The Latest Broker News.
